The EP debuted at number one on the South Korean Gaon Album Chart, while its lead single "DNA" debuted at number two on the Gaon Digital Chart-all tracks from the EP also placed in the top 40 of the chart. Love Yourself: Her recorded 1,051,546 stock pre-orders during the period dated August 25–31, making BTS the first K-pop group to reach and cross one million pre-orders with a single album. Within the larger narrative, Love Yourself: Her described the joy and happiness of falling in love. "Love Yourself" series which sought the enlightenment of self-love through the " 起承轉結" (Korean: 기승전결 RR: Giseungjeongyeol) narrative sequence of "beginning, development, turn, and conclusion." In the narrative sequence, the EP represented the "承," or "development" of the series and is considered by RM to be one of the major turning points in BTS' career. Sonically, the EP served as "a dual exploration of the group's electro-pop and hip-hop leanings," with the first half consisting of "dance tracks that emphasize the group's vocals" while in the second half "the act's hip-hop side arrives in livering powerful rap performances." In the 24 hours after release, the "DNA" music video had been viewed 21 million times, becoming the first K-pop group music video to reach over 20 million views in 24 hours. On September 18, the album was released alongside the music video for its lead single, "DNA". Love Yourself: Her is the first album to be released since BTS revealed their new "brand identity" on July 4, 2017, complete with a new, simplified logo. The album was released in four versions and contains nine tracks, with " DNA" as its lead single. The EP was released on September 18, 2017, by Big Hit Entertainment. It comes after the group’s School, The Most Beautiful Moment in Life and Wings eras, each of which carried certain concepts through multiple releases.Love Yourself: Her (stylized as LOVE YOURSELF 承 'Her') is the fifth extended play by South Korean boy group BTS. The album’s full title, Love Yourself: Her, refers to the fourth overarching theme of BTS’ career, Love Yourself. Her will be released in four versions, “L,” “O,” “V,” and “E.” According to Amazon, Love Yourself: Her features a photobook, a note that references The Most Beautiful Moment In Life, a random photocard and stickers. The Physical Album Includes a Lot of GoodiesĪlbum sales are still high throughout many Asian music markets, and K-pop albums are often focused less on the music held within the physical CD and more on the collectible packaging and bonus items. It has over 23 million views as of publication. The album’s sixth track, a skit titled “Billboard Music Awards Speech” refers to Rap Monster’s bilingual speech following the act receiving the Top Social Artist award on May 21.Ī soft ballad, “Serendipity,” was released through the album’s comeback trailer video on Sept. One Song is Co-Written by The Chainsmokers’ Andrew TaggartĪfter meeting at the BBMAs, BTS’ Rap Monster, Suga, and J-Hope collaborated with Taggart on “Best of Me,” which a press release from the K-pop act’s reps described as a “high energy EDM track.”Īnd One is a Nod to the Group’s BBMAs Win At a time with few other boy bands making waves, Her may be the thing that propels the act into becoming a mainstream fixture. Last week, the agency updated fans, revealing that the album was in such high demand that it has resulted in shipping delays.īTS’s new album is undeniably a success among their loyal fandom, but also will serve as the barometer for their continued presence in the American music market. Over two weeks before its release, BigHit Entertainment, BTS’ label, revealed that Love Yourself: Her had been pre-ordered over 1.05 million times. Last week, BTS shared the tracklist for Her, showing that there were nine tracks on the album, including the single “DNA.” According to Amazon, however, it appears that there may be two bonus tracks on the physical version. Love Yourself: Her Features Nine, Possibly 11, Tracks Though they released a reissue version of Wings earlier this year - the You Never Walk Alone album - Love Yourself: Her is the first brand new album from BTS since last year’s Wings hit no. It’s the First New Album Since BTS’ Wings Became the Highest-Ranked K-Pop Album on the Billboard 200
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